Better-for-you snacks and drinks, delivered to your office.
Taster distributes emerging better-for-you brands to offices in New York, and we deliver them to the office for you. Brands get in front of real people at work, and hear what they think.
See how a week works ↓Great better-for-you brands are hard to find. Office pantries are full of the usual.
Both problems have the same fix: bring the new brands to where people already snack every day.
If you run an office
Your team sees the same chips and candy every week, and finding better options means another vendor to manage.
You want snacks your team feels good about, without adding work to your week.
If you make snacks or drinks
Your product is better for people, but on a grocery shelf of two hundred others nobody picks it up.
Getting distribution takes years, and you never get to watch real people try it.
Good food deserves to be tasted.
We started Taster because emerging makers are building better-for-you snacks and drinks people would love, then can't get them in front of anyone. Office managers told us they want better options but not more vendors. So we handle the distribution: we pick the brands, deliver them, and report back.
Most sampling reports blur these together. We keep every one separate, so you know exactly what you got.
- DeliveredUnits handed to each office
- PlacedOn the shelf, with a photo
- GoneCounted on day three and day five
- TriedWhat people told us, in their words
- PurchasedYour discount-code redemptions at day 30
How distribution works.
Book a 15-minute call.
Offices tell us their headcount, what the team likes and anything to avoid. Brands tell us about the product, the ingredients and where it's sold. Pick a time
We deliver it to your office.
We bring it to the office for you and put it on the shelf, with a card that says who made it and what's in it. Every office approves the brand first.
Everyone gets something.
The team tries something new. Within seven days the brand gets a one-page report and a short call on what to do next.
Simple for offices and brands.
For offices
- One to three new brands per drop, delivered to the office for you
- Veto any brand, leave any time with a week's notice
- We ask for two photos and a three-question survey link in Slack
For brands
- A week on the shelf in a group of offices, plus the report and a debrief
- Founding terms for our first brands
- You supply the product and ship it to one address
We carry better-for-you snacks and drinks from emerging brands: sealed, shelf-stable, individually packaged and allergen-labeled. No alcohol, cannabis, supplements or refrigerated items. We report what happened and never promise sales.
What changes after one week.
With Taster
Your team has better snacks to reach for and something new to talk about. A brand gets distribution in offices across the city, and learns how real people react, with photos and comments it can show a retail buyer.
Without it
The pantry stays the same chips and candy. Better-for-you brands stay lost on crowded grocery shelves.
Taster is a distribution service in New York City for emerging better-for-you snack and drink brands. We deliver curated products to office pantries across the city, so offices never have to pick anything up. Brands get distribution, real trial and honest feedback.
We photograph every placement, count what's left on day three and day five, and collect anonymous feedback through a short survey. We never collect employee contact details.